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Business Dress Gets Creative

WSJ’s Christina Binkley talks with Schematic CEO WPP Trevor Kaufman about the new direction he is taking when it comes to Business clothing and how he presents himself. (Sept. 26)

Duration : 0:2:39


[youtube RzkiWuFWKXs]

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3 comments to Business Dress Gets Creative

  • sphinxrising58

    Casual dress is …
    Casual dress is alright if you are having an informal meeting, but when meeting with prospective clients ( many of which, still believe in formal business attire ), you have to dress to impress.

  • sphinxrising58

    Before anyone will …
    Before anyone will give you a chance to see what you’re worth, they will first judge you by your apperance, & regardless of what you later prove you have to offer, first impressions count the most.

  • zipreality

    First law of business is never judge by appearance but by the content of what’s in it for you. I found the video very informative. His compny is one of the fastest growing companies. Video was great, well done

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